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The most effective way to engage with business owners.

THE ANNUAL FEE IS $695

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BK Cloud Sample Screen Captures

 

Since its introduction, BusinessKillers has repeatedly proven to educate business owners and help advisors grow their practice faster with less effort. The program has been completely updated but the process remains the same. BK uses emotional videos that take business owners through a compelling discovery process and motivate them to act. The vignettes illustrate mistakes in planning; no vignette is longer than two and a half minutes.

BusinessKillers has repeatedly proven to drive top-line revenue for advisors. The program gives you the ability to employ the art of storytelling to do three things quickly:

  1. Help attendees identify mistakes in planning and protecting their business.

  2. Magnify the problem and make business owners recognize who will be affected if they don't fix it.

  3. Position the advisor as the professional who has the solution(s).

If you are using BusinessKillers as a presentation, the moderator follows a defined Outcome/Solution path - refined over 27 years - so attendees can self-assess their individual level of risk around common mistakes. And there is a complete version for female owners. The program can also be used one-on-one, only selecting a single topic to start a conversation with a client.

There is no discussion of insurance product or financial services in BusinessKillers.

THE SIX BUSINESSKILLERS MISTAKES

  • "I know what my business is worth."

  • "I'm too busy running the company."

  • "That'll never happen to me."

  • "The employees really enjoy their job."

  • "My business is my retirement."

  • "Everybody has to pay tax."

All licensees get access to training, marketing and support materials. These postcards can be printed, emailed, embedded on your website... Click on any image to view.

"Business owners only fix big problems. That's why advisors need a simple way to help their clients quickly identify risk. Because even the best solution will be ignored if the problem isn't apparent." Michael J Mainardi

 

Video Invitations

With an AMANDA account (amandaportal.com) you can send out video invitations that are branded to you and your firm. There are presently eight different invitations in the AMANDA on-line library.

Centers of Influence

With BusinessKillers, advisors can establish strong affiliations with Centers of Influence: Banks, CPAs, Attorneys, P&C Agencies, RIAs, and Business Coaches. These professionals all have relationships with business owners and their clients must address these same issues. Centers of Influence are also keenly focused on growing their practice and customer retention. Co-hosting a Business Owner Summit or other similar event is a great way for them to demonstrate value and create a new source of revenue.

 

What OUR ADVISOR PARTNERS SAY

Business owners are looking for a specialist they can trust. Advisors must be proactive to start these critical conversations.

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remote Presentation options

Whether you present in person or prefer to conduct presentations via Zoom, there are defined steps a licensee can follow.

License BusinessKillers →

 

DO YOU PREFER TO ENGAGE WITH OWNERS REMOTELY

The lingering shadow of Covid lockdowns and the shifting landscape of the business owner marketplace is without precedent. And although we expect advisors are now routinely presenting in person, some still prefer to conduct workshops remotely.

Selling Technologies can provide guidance and best practices to make your remote meetings effective if that is your preference.

You can also send any vignette - via email and/or text - to clients along with the associated Risk Barometer questions for that topic? Clients can submit their scores and you can track interactions. Click the button below to sign up for an AMANDA account. The first 30 days are FREE.